![WWatchers_00](http://www.carolebeck.co.uk/wp-content/uploads/2015/03/WWatchers_00.jpg)
![WWatchers_01](http://www.carolebeck.co.uk/wp-content/uploads/2015/03/WWatchers_01.jpg)
![WWatchers_02](http://www.carolebeck.co.uk/wp-content/uploads/2015/03/WWatchers_02.jpg)
![WWatchers_03](http://www.carolebeck.co.uk/wp-content/uploads/2015/03/WWatchers_03.jpg)
Weight Watchers content, leaflets and blog
As a copywriter specialising in health and food, I was commissioned to write the Your Week leaflets that are handed out to Weight Watchers members at their meetings every week. I was responsible for writing concise but motivational copy, tailored to a different theme each week, and often interviewed members for their tips and experiences of losing weight. In addition, I created regular content for the Weight Watchers website, and wrote a one-off blog.
See all work »